The Korean drama industry is rapidly transitioning from existing media channel-based to a digital transformation led by OTT and digital platforms. In this shift, drama production costs have soared significantly, and https://zanybookmarks.com/story19038983/production-of-korean-dramas-in-the-digital-transformation-era-analysis-of-cost-structures-and-marketing-strategies-through-digital-streaming-innovation-and-international-market-penetration-with-changes